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Apple only pleasing a few

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On Sept. 20, Apple released its newest iPhones: iPhone 11, 11 Pro and 11 Pro Max. The phones come in a variety of different colors such as lavender, mint green and light yellow. Besides its stylish colors, the only other feature that stands this smartphone apart from its previous launches is its camera. With a wide range of camera details, it makes me wonder why Apple decided to tweak its already perfectly good camera settings instead of other elements that consumers, like me, want.
The iPhone 11 and 11 Pro have an accessory called QuickTake that allows a video to be recorded without switching out of the photo mode. This asset is nice to have but I feel like I wouldn’t have much use for it. My camera is always set to live photos, so if there is a need to capture some movement within a picture, I can catch it about a second of motion. Plus, I usually know when I need to take a video or a picture, so I have my camera mode set accordingly.
Another addition is the ultra-wide feature. This camera is used in order to show what is outside the frame. This reminds me of the Pano element we’ve already seen on past iPhones.
Panorama allows for a widescreen angle that encapsulates everything we see with the naked eye. This feature doesn’t seem very significant or too impressive.
Night mode is one detail that is completely new to iPhones. Night mode detects when a photo is taken in a low-light atmosphere and has the ability to adjust the picture to make it brighter and more visible. This mode also displays an icon that lets users know how many seconds it will need for the photo to be taken. People can play around with this function to find the best lighting for their new social media photo.
The complexity and variation with the camera improvements are nice, but this makes me think about the photography jobs that could be in jeopardy. Anyone can be a photographer with a similar camera quality you get when using an iPhone compared to a professional camera. With a small device that fits right in your pocket, there is no need to spend another thousand dollars on another contraption that can do basically the same things.
Along with other abilities, the iPhone has obviously greatly upgraded the camera feature. To be clear, I’m not saying that these new additions are bad at all, but I wish Apple listened to what iPhone users want more than a better camera.
Apple has many different technologies and products available or soon-to-be released. The production of Apple TVs, watches, headphones, computers and television shows may be taking up a lot of the time that the company would have had to redesign the entire smartphone rather than just mainly focusing on one component.
I’m hoping in the future Apple will improve its device in a way that will excite everyone instead of just people that like to take photos.

By Cammie Dutchess, Features Editor

jonesdca17@bonaventure.edu

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